GIRO Helmets
Outdoor Advertising Campaign Proposal for the Paris 2024 Summer Olympics
CLIENT
GIRO
SERVICE
Brand Identity
YEAR
2024
you'll almost forget it's there
Backed by state-of-the-art technology in safety and comfort, the GIRO Aries Spherical helmet is so breathable, comfortable, and lightweight that you'll almost forget it's there. Positioned in proximity to the Olympic Games Paris 2024 Cycling Track, this outdoor advertisement campaign will capture the attention of cycling enthusiasts while connecting GIRO's brand identity with an elevated status of comfort and luxury.
Workflow: Adobe Stock → Photoshop + Firefly AI → InDesign → Photoshop Template (PSDT)